Branding and Website Design for AI Startup
Evaluated project needs and developed a visual strategy to build brand awareness and support the Human Data Interaction Project, a research theme within the Data to AI group at MIT. Created HDI logo design, 6 project logos, brand identity, component library, and design patterns for implementation in website and marketing design. Recruited and collaborated with an Engineer to implement a custom website supporting project information, media & news articles, and open source projects on GitHub.
Massachusetts Institute of Technology